Authority building case studies: real campaigns, real results

A link building case study is a written account of a real client campaign, the starting situation, the links and authority signals built, and what changed as a result (rankings, referring domains, traffic, and increasingly AI citations). It's evidence that a method works, rather than a claim that it does.

Yes. Every study is a real Linkology campaign. Some clients are named with their permission; others are described by sector where they'd rather not be identified. The figures are the client's real outcomes, not illustrations.

It depends on your sector, your starting authority and your competition, which is why these studies show ranges, not guarantees. What we do guarantee, on a Managed Authority Campaign, is movement on three agreed KPIs: see the Results Guarantee. What link building reliably moves is authority, referring domains and rankings for the pages worked on; we won't promise a specific number or traffic figure before we've looked at your site.

Authority compounds rather than spikes, so meaningful movement usually takes a few months and keeps building after that. The case studies show the timeframe for each campaign so you can see a realistic pattern rather than a promise.

These studies span pharmaceutical, legal, e-commerce and travel, but we build links across most sectors, including regulated and competitive niches. If your sector isn't shown, it usually means we simply haven't published that study yet.